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IDW
is a consortium of Israel's
leading industrial design and
branding design companies, with
international experience, providing
advanced integrated design services
to Chinese companies.
IDW consortium members have
expertise in all areas of industrial
design, packaging and branding
and serve the international market,
as well as the developing internal
Chinese market. |
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David Grossman is the Co-Chairman
of the IDW Consortium, President of the
Israel Community of Designers and
Past-President of Icograda. He is a well
known activist, lecturer and consultant
in the international design community
and is a distinguished academic. In the
last year he has been focusing on the
needs of the
developing design infrastructure in
China. |
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Avital Scharf, Co-Chairman of
the IDW Consortium, is an expert in
business development in the high-tech
and design sectors. Avital has extensive
experience in exploring international
markets. In the last 8 years, Avital has
promoted Israel Design worldwide and
organized exhibitions and seminars,
recently, as part of her position in the
Israel Export Institute. |

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